Bill George
a curious and creative executive who’s consistently building.
Director of Special Projects
- 11-Year Veteran in Data Science, Marketing Strategy,
and Capital Markets @ Rocket Mortgage
- Detroit Community Org Founder @ 3L1T3
- Chief Executive Officer @ First Principles Marketing
My superpowers
Capital Markets
Over a decade of pricing, hedging and trading experience at the largest mortgage lender in the business while working directly alongside C-suite executives and gaining invaluable exposure.
Data Analytics
A strong education in the sciences and medical research along with a decade of financial modeling in Capital Markets and leveraging cutting edge machine learning models to drive business and marketing strategy.
Community Building
To be a part of the last decade of growth in Detroit has been a fulfilling experience.
I am extremely excited for the 10th Annual 3L1T3 Retreat coming up in 2027
Creative Problem Solving
Constraints and limitations become fun challenges, and figuring out new ways to make things happen even as you don’t always have the best hand dealt to you keeps life fun and exciting.
Biography
A Physics and Neuroscience major turned Economist and Mortgage Capital Markets Executive.
Creativity is my passion and I find joy in learning about a wide variety of topics.
Projects
Rocket Fuel
#marketing
A weekly market research publication to simplify the complexities of the mortgage and interest rate markets for real estate agents, mortgage brokers and their clients in order to drive brand affinity with Rocket.
QLMS – Rock Solid Pricing
#pricingstrategy
A project showcasing depth and sophistication through soft, flowing gray tones.
Interesting Highlights
Market Research for U.S. Congress
Part of my role included working with our Government Relations team and as the Federal Reserve raised rates at record pace in 2022, authoring slide decks with perntinent information to share with U.S. Congressional Leadership.
Working with Global Golf Brands
Through building our own golf club and growing the game of golf through 6 years of hosting The Detroit Youth Classic, we’ve worked directly with globaly recognized brands in golf such as Five Iron Golf and Greyson.
BRAWL & The Ultimatum
Brokers Rallying Against Wholetail Lending and the UWM Ultimatum were two big events that shook the wholesale and correspondent mortgage market in the 2010’s and 2020’s. This industry battle for market share from brokers provided a crucible for learning about business strategy.
Spirit of Detroit Award
By focusing on the community at large, I was able to make many new lifelong friendships and share awesome experiences as we hosted creative community events, organized neighborhood revitalization projects and invested in local artists and entrepreneurs in Detroit.
Blog
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Hello world! Welcome to the Bill George blog